Promotional Towels
Promotional towels are a great marketing and advertising platform. They have so many uses from sports and leisure clubs, to beach and swimming towels as well as use by golfers. Choose the right towel and brand it with your logo and you will provide promotional garment that will be kept for a long time and will promote your business or organisation every time it is used. We have supplied many towel types for a variety of marketing campaigns. If you need samples or to discuss how your imprint can be applied and would look on any of the products below please let us know.
Towels and Corporate Promotions
Towels vary in size, thickness and weave and so it is important to choose the right one for their usage and your marketing campaign. Our towels can be made from 100% cotton and can be branded with a woven or printed personalised imprint including screen printing or digital colour printing. Custom and bespoke sizes are also available for clients who want a unique shape or size of towel for their marketing.
Towels can be used for promotions in a wide range of activities including the hospitality, leisure and sports industries. Typical clients have included leisure resorts, health and beauty spas, sports clubs (golf, tennis, football and rugby) as well as restaurants and hotels.
One of the best ways to apply your imprint is by weaving this into the towel material. There are several different techniques including jacquard woven, relief woven and border woven. Jacquard weaves allow for complex weaves consisting of up to 4 colours and can create a very eye-catching design. Relief weaving produces and embossed type weave into the towelling material with flat areas between the elements within the logo. Another type is a border weave which applies your logo to a flattened area around the edge of the towelling. Embroidery is another way to apply your imprint. This is a more expensive way to print a logo and is ideal for smaller quantities requiring a very high-quality finish.
Lower cost manufacturing and printing techniques have led to greater usage of branded towels within many different businesses and organisations. What they offer is a subliminal way to promote your brand through regular exposure and can be very effective when used as part of a wider branding strategy.
Leisure resorts and hotels always provide branded towels as way to display their logo around their facilities and provide visitors with useful item. Most will have to be returned for cleaning but some do provide them to keep as part of welcome packs. Fitness and beauty industries are other types of industry that can use these very effective advertising platforms.
Printed towels can be used for a whole variety of different purposes. Gym members can use them during a fitness session at the gym. Alternatively, beauty spas could hand out personalised towels to customers who arrive for a pampering session. There really are a variety of different purposes for printed towels, and with your logo on such a useful advertising gift, your company is bound to be remembered by customers.
All of our towels can be printed with your logo or marketing message. Printing can be done in up to four spot colours. All our printed towels offer generous print margins, so you can proudly display your branding. If you need any help choosing the right personalised towels for you, or you would like help with your artwork, then contact our friendly promotional consultants. We will be more than happy to help. Call us on 0800 158 3080 or email us. We will be dedicated to creating the perfect toweling product for your company.
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Related FAQs
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How does GSM indicate towel quality?
GSM stands for grams-per-square-meter and indicates the thickness and plushness of the towel material. A higher GSM for a cotton towel indicates higher quality and a higher pile than a low GSM, meaning that it can absorb more water. The higher the GSM the more durable and long wearing the towel will be making them ideal for high use industries including travel and tourism hotels, restaurants and clubs.
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What is the best imprint method for branded towels?
Depending on the pile (thickness and weave of the material) we normally suggest an embroidered imprint and each of our towels has a defined imprint area to work to. Larger embroidered areas are available sometimes as an option. If a towel is thin then it may be possible to apply an iron-on applique or label or sewn on an embroidered badge.
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Do you supply promotional golfing towels?
We supply a wide range of towels including golfing towels which can be supplied with a hook to attach them to a golf trolly.